7 Types of video content to boost your marketing campaigns

More and more businesses are using video marketing to achieve their marketing goals. In fact, the Content Marketing Institute said that video will be the top investment for marketers in 2022. If you too are interested in creating effective videos, you first need to know the different types of video content that will help you […]

How to secure customer data collection

Modern businesses rely on customer data to improve their services and outperform their competitors. In a report by Deloitte and Touche, companies that use customer data to make decisions increased their profits by 60%. Unfortunately, data collection is now more difficult due to stricter privacy laws resulting from the rising number of security breaches. This […]

Ensuring business continuity with cloud technology

There are several ways to ensure business continuity, and storing your company’s data in the cloud is undoubtedly one of the best. In this post, we’ll discuss the advantages of cloud storage over other backup media and why your company should invest in it. Improved uptime Many business owners think it’s enough to store copies […]

5 Ways your business can benefit from dashboards

Data dashboards have become increasingly popular for businesses. These data visualization tools give you an overview of how your business is performing, and they cater to a wide variety of users, from marketing staff to project managers. Let’s take a look at how dashboards can support your business activities. Marketing insights Your organization’s marketing department […]